We are delighted to announce we will be exclusively supplying all the Soft Furnishing accessories for the Laura Ashley Home Collection.
Available from 2022, the categories include Tiebacks & Trimmings, Curtain Poles, Holdbacks & Hooks, and Door Hardware. The new collections will see the return of some well-known classics such as Theodora tiebacks and Josette draw pulls, alongside some exciting new Vivienne and Haywood curtain poles that align with the classic, timeless style of Laura Ashley.
With almost 70 years of design excellence, Laura Ashley is one of the world’s best-loved home and lifestyle brands. Its journey can be traced back to 1953 when Laura and Bernard Ashley began hand-printing fabric at their kitchen table in their tiny flat in Pimlico after being inspired by a Women’s Institute exhibition at the V&A museum.
Founded on a rich design heritage and on traditional values of quality and originality, the Laura Ashley brand has been nurtured to become synonymous with beauty and design. The iconic Laura Ashley style is constantly evolving to remain distinctive and inspirational, celebrating timeless designs, signature prints and quintessentially British styles.
Laura Ashley is one of the world’s best-loved British home & lifestyle brands so creating an inspiring collection of wood and metal poles to complement their home wear collection was something to be carefully considered.
Laura Ashley wood poles arrive in 35mm diameter. The Ribbed Ball pole offers a soft, painted finish in a delicate palette that compliments Laura Ashley fabrics, paint, and wallpaper. Haywood is a stunning, natural wood pole that’s stained to unveil the natural beauty of the wood grain and compliments popular Laura Ashley wood Furniture such as the Garratt collection.
Metal poles, such as Swirl and Vivien arrive in 28mm diameter making them ideal for eyelet curtains. Vivien is elegant with reflective glass detail that compliments Laura Ashley’s hardware, while Swirl features decorative trailing leaves to add a vintage Laura Ashley feel. All poles are sold complete with rings, brackets and finials and are sold in the most popular UK window sizes making them ideal for retail.
Working with Laura Ashley to develop a collection of new tassel and rope tiebacks has been an absolute pleasure. Their quintessentially British style will continue to feature heavily, and you’ll even find iconic tiebacks such as Theodora, making a welcome comeback.
New to the range is a collection of tassels and oversized ropes with a super matt finish, that celebrate the coastal towns and villages of our wonderful British Isles. These rustic tiebacks complement natural elements such as wood, stone, cotton, and linen for a relaxed, laid-back style.
If you are looking for sophistication and elegance then Loren, Emily and Selby Tiebacks will not disappoint. These tiebacks feature luxuriously glossy yarn, cut glass embellishment and polished metal detailing that are guaranteed to add a touch of glamour to your home.
Laura Ashley hardware features a wide selection of hooks, holdbacks, door handles and drawer pull. From practical hooks that will keep your hallways neat and organised to glamorous glass accessories that will add luxury to your bedroom decor.
Replacing your hardware is a great way to bring a room together or update new and existing furniture. You will see designs from the archive, such as Josette making a feature on ceramic drawer pulls as well as Vivien accessories to compliment the stunning pole collections.